Robert Linder | Action Packaging

The first stage of my project is to use paper engineering to increase display viability outside of the packaging. The second stage is to use augmented reality to make the toy packaging display effects or scenes related to the toy. This is with an aim to make displays more interactive for collectors. The third stage is to create a fully interactive display which incorporates multiple toys from a collection to make one cohesive display. This is aimed at building a market for multiple products in a line to increase collectibility.